SMO means Social Media Optimization. It is a technique to promote a product, make a brand on various social channels. It includes video sites like YouTube, social networking sites like Facebook, twitter, social bookmarking sites like stumble upon, Reddit, etc.
It is an important part of success of a website. It is very important as now people use social recommendation to buy product online. And most importantly being on social media will create a brand of your own.
SMO is also known as Search Marketing Optimization. It can also be said as a perfect marriage between SEO and Social Media. As a business in today’s world or internet age you can’t exists without online visibility and consumer interaction.
If used efficiently, then the social media can be one of the greatest assets to your business. It improves the organic search of your website. You can extend the reach of your business, by connecting to various people on various online venues. This will help to increase the opportunities for people to link to your business.
There are three important factors, which affect the SMO, that are as follows:
We all know that content is the king of digital marketing. Content should be proper, valuable, relevant to your services, which attracts consumers, towards your business. Even search engines provide, good ranking to websites based on content.
2. Website Design
Website design plays an important role in attracting new consumers. If the website design is irritating then no consumer will stay on it, but if the website design is just good, then they will be eager to know more about your website and even your products. As per my view white or light blue background of a website does a great job as compared to dark backgrounds. SEO Services Golden Link spark offer best SEO, PPC, Google google adwords services with result guarantee.
3. Content Navigation
The ease of readability plays an important role in the success of a website. Articles with image, data, and list do best with social media websites. If it is a long article, then you should divide it in category, which makes it easier for the consumer to read. So the navigation should be easy for the consumers within an article. Exhibition Designers
So these are some points that should be kept in mind while doing SMO. People often get quality traffic from social media website. You can also link them to a dedicated post of your best articles. SMO is very important to stay in competition and increase the growth of the website.
So just go for SMO for your website, to enjoy the fruit of success.